How To Optimize Your Infographic For SEO

Anyone in the digital marketing industry for any amount of time is likely familiar with the notion of search engine optimization (SEO). For the sake of this article, we’re not going to delve into why SEO is important or discuss any extremely technical aspects of SEO. Instead, this article is about optimizing your infographic for…

Learn More
Everything We Learned in 2015

Another year has passed, and as we get older, we hope we get a little wiser. At Column Five, we’re lucky to work with a great crew of people, both the team here and at our sister companies Visual News and Visage. At a recent team meeting, we began to reflect on the last year and realized…

Learn More
How To Structure A Healthy Content Marketing Mix

Strategy is key in all things. Those who have it are able to plan and achieve. Those who don’t often fly by the seat of their pants and lose their shirts while they’re at it. If I have to explain which you should want to be, then you must really like nudist colonies. See: To…

Learn More
Gun Ownership Infographic

Gun ownership, and gun rights have become one of the hottest topics in the news lately. Perhaps that’s because of the increased number of shootings happening in the world today, or maybe because the political season is ramping up rather quickly. Whatever the case, gun ownership is one of the topics where people are either…

Learn More
We Do Good Work With Good People Video

Every quarter, we spend one workday trying to creatively innovate something at our company—known internally as “Hack Day.” Most recently, we sought to communicate a very central brand message: We Do Good Work With Good People. It may sound a bit vague or lofty, but this phrase has become our driving force and sense of purpose….

Learn More
8 Mandatory Motion Graphic Distribution Tactics

Motion graphics are amazing. Sure, they aren’t time travel or teleportation, but tech doesn’t always have to be a sliding scale, okay? Actually, taken a step farther, “video” is pretty much a secret password for grabbing a person’s attention. By now, you could even make the argument that group-watching YouTube videos has far-surpassed baseball as…

Learn More
5 Halloween Charts That Will Make You Shriek

All Hallows Eve is upon us. That amazing time of year when you can hang a bloody skeleton from a flag poll, and everyone goes about their day like nothing is out of the ordinary. Aside from trying to scare the happiness out of every child on your block, Halloween has quickly turned into a…

Learn More
11 Best Practices For Infographic Design and Distribution

Reaching a target audience the way you hope and expect to is never guaranteed. With the right team and solid best practices, however, you can get you where you want to be. And those best practices start with infographic design and end with distribution. In order to entice, inform, entertain, and impact your target audience,…

Learn More
Federal Workers Earn 78% More Than Private Sector Workers

According to a study of data from the Bureau of Economic Analysis, conducted by the Cato Institute, compensation for federal workers is 78% higher on average than compensation for private sector employees. Federal compensation averaged $119,934 in 2014, which was 78 percent higher than the private-sector average of $67,246. To put this in perspective, the…

Learn More
Tobacco Is Killing Chinese Men By The Millions

Cigarettes are an increasingly gendered health risk in China, according to a new study that reports 68% of Chinese men smoke, compared to just 3.2% of women. The study of male and female smoking trends, published in medical journal The Lancet on Oct. 8, doesn’t mince words when it comes to health risks. The authors conclude that…

Learn More