If you want to stand out from your competition and show people who you are the moment they interact with your brand, you need a strong brand identity. That includes logo, typography, color, and more. But how do you design a cohesive identity that really reflects your brand? This toolkit will help you do it.
What you’ll get:
- BRAND AUDIT TEMPLATES to help you assess the state of your current branding, what your competitors’ branding looks like, and how you can differentiate.
- BRAND ATTRIBUTES EXERCISE to help your team come to a consensus about the key elements you want to convey through your identity.
- BRANDING BRIEF TEMPLATE to keep your team on the same page throughout the process.
- BRAND IDENTITY CHECKLIST to ensure you have a comprehensive and cohesive identity.
*This workbook is meant to be used in conjunction with our Guide to Create a Brand Identity.