Is your brand identity working for you? Here are the telltale signs you might need a new one, plus our best tips to fix what’s wrong if you do.

We share our simple tips to design an excellent visual identity, along with handy tools, templates, and examples to make it easier.

To set your brand up for long-term success, you need the right brand name. Follow our simple guide to find yours quickly and easily.

You don’t need to be Nike to write an awesome tagline. Here are our favorite examples of strong taglines from brands of all sizes, across all industries.

Don’t let little mistakes cause big problems when you rebrand. Find out what to avoid—and how to make your rebrand a success from day one.

A rebrand can be disastrous if you don’t know why you’re doing it. Here are 7 legitimate reasons to consider a rebrand (and justify it to your team).

You want your rebrand to make the most impact, so set yourself up for success with these 5 tips to help the launch go smoothly.