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Public Interest

Step Toward Change Identity

We love to collaborate with great partners who inspire us to be better, which is why we chose to partner with civ.works. Civ.works is a new social network that seeks to heal our current social and political divide by connecting American citizens with each other to affect change. For the public launch, we created a…

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A New Social Compact

In the divisive political climate triggered by the 2016 Presidential election, the Haas Institute for a Fair and Inclusive Society at UC Berkeley, an organization dedicated to bringing communities together to create a more fair and equal world, realized that their message of collaboration and inclusiveness was more important than ever. Accordingly, they sought to…

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Beyond the Beat: Robert Johnson

Beyond the Beat is an ongoing interactive storytelling project that began in 2016 to celebrate Black History Month, focused on telling the stories behind lesser-known African-American musicians who have made huge impacts on the broader music world. It started with a close look at Sister Rosetta Tharpe, who set the stage for a burgeoning era…

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The Popcorn Project

At Column Five, passion projects are a grassroots effort—championed by individual designers, producers and developers with full support from the C5 team. They always start with a homegrown desire to experiment and do good work, and give us the chance to put forward best-loved (or completely new) mediums and illustration styles from the team members…

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TEDxBillion

Since its beginning in 2009, TEDx has held nearly 15,000 events all around the globe. To celebrate their latest milestone—one billion TEDx Talks views—we partnered with TEDx to create this interactive exploration of 15 amazing talks from the TEDx global community.

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Pay it Forward Poster

In revisiting our company value of being good to one another while brainstorming a holiday gift for our partners, we started to explore the concept of paying it forward. We’re all pretty familiar with the idea but were surprised to learn some of its origins. In our research, we found a beautiful, powerfully written letter from Benjamin…

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Beyond the Beat: Sister Rosetta Tharpe

Beyond the Beat is an interactive storytelling site focused on black musicians whose meaningful contributions to modern music have been either forgotten or categorically ignored by most history books. When played along with the music, the slideshow format provides users with an intuitive, sequential approach to learning more about each artist that generates a more…

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How Far Do College Athletes Travel To Play

How far would you travel to play in college? Would you look for a school in a city, or in the country? On a coast, or in the mountains? Geographic fit is just one of the many considerations student-athletes and their families face when choosing the right fit for their college careers, but it’s an important…

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Studying The High-Energy Universe

There’s a telescope in Antarctica that takes science to the extreme. Housed at the IceCube Neutrino Observatory, this telescope sniffs out the strangest particles in the universe, called neutrinos. Neutrinos are some of the lightest subatomic particles in existence. They skip across galaxies, from one end to the next, at nearly the speed of light. More importantly, neutrinos…

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Protect Your Pets From Disaster

A disaster can strike at any time, so it’s important to be prepared to leave at a moment’s notice. But have you considered what to do with your pet? In the infographic below we outline some tips that will help you and your pet in the unlikely event of a natural disaster.

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