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visual content

Pick Up Lines With The Highest Success Rates

Dating is a whole new world. Previously, you were stuck with whoever was in your close circle of friends and acquaintances, but since the explosion of technology people now have access to potential partners all over the world. The downside? Competition. Sure, your mom thinks you’re amazing, but how do you prove that theory to…

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See Halloween Monsters Remake Generic Stock Photos

We gave business photography a spooky twist by letting some of our in-house monsters recreate classic stock photos.

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Online Video Stats Every Marketer Should Know

Demand for online video has increased dramatically over the last year. Marketers, practitioners, creatives, executives, and even magicians are engaging with online video in record-setting numbers. The reason is rather simple: Online video is a great content experience that works well on any device, typically distilling information down to a very clear and concise form. After…

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6 Infographic Design Tips Every Marketer Should Know

Brands are realizing the importance of visual content to their content marketing initiatives. Under the visual content umbrella, infographics are a major talking point for brands, publishers, and third-party content hubs. Like all visual content, infographics have the ability to make complex information more comprehensible and engaging for people. That is, if the infographic is…

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Visual Content Helps Marketers Tell Better Brand Stories

As a content marketing agency, we’re always looking for opportunities to help brands tell their stories in engaging and meaningful ways. As technology advances and new tools integrate in the marketplace, an interesting phenomenon occurs: The way we digest and experience content changes. Consider the news. Think about how we followed current events 20 years…

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Newsroom Creative – Weekly Roundup

The summer is officially here! That means trips to Disneyland, movie theaters, and airports—all three of which have made their way into this week’s newsroom creative roundup. Whenever we get ahold of a good data set, we immediately try to visualize it to look for an interesting story worth telling. These three pieces of microcontent really jumped…

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Visual Content Marketing On The Rise

The folks at Hubspot recently released a set of visual content marketing statistics. Since the stats are solely focused on how visuals are used in content marketing efforts, we were immediately drawn to this article and its findings. As people who create visual content every day, it’s reassuring to see how these efforts are resulting in higher engagement and…

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What Brands Can Learn About Viral Marketing From Jimmy Fallon

“The Tonight Show with Jimmy Fallon” is a content marketing machine, but it’s more than just funny stuff. Here are the lessons marketers can learn from this master entertainer.

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With Content, Emotion Matters More Than Traffic: An eMarketer Breakfast Recap

Content is no longer a buzzword, but the best way for brands to truly connect with their audience. This was echoed in London at an eMarketer #eMbreakfast that kicked off with a presentation by analyst Bill Fisher who reminded us of the complexity and challenges surrounding content marketing. The biggest takeaway? Content will only work when it actually connects with people and betters their lives. In fact, 31% of people share content just because it makes them laugh.

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Are Infographics Still Effective as Part of Your Content Strategy?

Are infographics still effective as part of your content strategy? Column Five Cofounder Ross Crooks has the answer.

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