11 Reasons Why You Need An Online Video Strategy
Content Strategy, Video Marketing
Make an instant connection and increase conversions with a unique, eye-catching, and engaging marketing video.
When you want to make an impact quickly, a marketing video is an ideal vehicle. By telling a visual story, video makes content significantly easier to consume. (In fact, your brain processes video 60,000 times faster than text.) But video is particularly powerful because it triggers an emotional response. By artfully blending audio and visuals, you can cultivate a specific mood and deliver a focused message, presented in a package your viewers can passively enjoy. For this reason, video has become one of the most powerful storytelling tools to communicate across channels.
The evolution of technology has allowed for more sophisticated video storytelling options than ever before, from motion graphics and live-action to more immersive formats, including augmented reality, VR, AR, and 360-degree video. All of these formats can be used for a variety of storytelling applications, including:
If you need to tell your story quickly, a strong marketing video is the way to go.
Based on your goals, we partner with your team to take an intentional and collaborative approach to video production, identifying the audio and visual elements that will make the most impactful story. Using tools like kinetic text, data visualization, voiceover, and sound design, we apply our expertise to translate your brand’s story into an engaging and attention-grabbing brand video that serves your brand across channels.